Tuesday, December 2, 2008

Former Pressies Warn President-Elect Obama Not to Go Crazy on Web


Bloody morons. "Too accessible"?

He used the Internet to break fundraising records and win the White House, and now President-elect Barack Obama is expected to expand his reach via a greatly enhanced Whitehouse.gov website. But before he makes any big moves, former White House press aides to several presidents have a warning: Don't become so Web-accessible that it devalues the president's message making. "There is a real challenge and risk," says Don Baer, a former Clinton-era communications boss and former U.S. News staffer.

The risk: "Cheapen the president's message."

(snip)

Baer, for example, suggested that using blogs, Web chats, and video conferences is a good idea, but he said that the White House has to make sure not to overdo it and thus make the president too accessible.

Who are these troglodytes?
Former Clinton aide Don Baer, former Ford spokesman Ron Nessen, former newsman Marvin Kalb, Brookings Institution author Stephen Hess, and former Bush spokesman Scott McClellan.
Oh now I understand.

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