Record Spending on Television Ads

The important bit is in the last graph.

The Wisconsin Advertising Project has a new report showing that more than $50 million has been spent on television ads for the general election campaign so far -- $27 million by Obama, $21 million by McCain, and smaller amounts by the RNC and outside groups.

Key takeaway: McCain's spending is in the most-likely battleground states, but Obama has pumped money into six Republican leaning states -- Florida, Georgia, North Carolina, Indiana, Montana and Alaska.

ABC News notes that "over 90 percent of the ads aired by Obama are positive in nature and do not mention Senator McCain. Approximately a third of the McCain campaign's ads are negative, contrasting the two presidential candidates."