Obama's clever tabloid strategy

By GottaLaff

What?! Obama's being clever? How presumptuous of him.

Bonnie Fuller -- the creator of today's celebrity journalism -- comments on the Obama family being photographed for the cover this week's People magazine and notes "it's apparent that Team Obama has a clear and clever presidential marketing strategy: present Michelle and Barack as the beloved Brangelina of the political world."

Bachelle? Mirack?

"Like every in-demand A-list couple who concedes to allowing a peek behind the curtain, the Obamas insist this will be the 'first and last' up-close and personal look at them as a family. What they don't admit to is that this was a carefully orchestrated, well-thought out brand presentation. And it isn't actually the first highly personal look at the photogenic family. No, it's the culmination of a publicity campaign designed to take advantage of the couple's charisma and Hollywood-worthy good looks. Team Obama is using popular mass-media vehicles such as People, Us Weekly, The View, Access Hollywood and The Colbert Report to familiarize the American public with the candidate and his wife, and to dispel myths about the couple, in a far more aggressive way than has ever been done before in a presidential election."

The Obamas have to be far more aggressive in order to counter all the disgusting Republican screed. More power to them. So, I'm all for it, as long as they don't name their next kid Guava.