By GottaLaff
First it's
Chicago profiting off of our president-elect, now
it's publishers. The man is generating his own Obamanomic upturn:
The publishing industry is betting on Barack Obama like no president in decades. Since Election Day alone, more than half a dozen book deals have been signed to exploit Obamania. [...] Two dozen books in the works range from the serious to the silly.[...]
With few exceptions, the books share a tone of celebration and optimism, and a view of Obama as hero. To borrow from the president-elect, perhaps some hope-mongering is afoot. In contrast, President George W. Bush, who reportedly is having difficulty finding a publisher for a book he hopes to write, has been savaged in many recent tomes.
Tsk, tsk. What goes around, eh Georgie?
“The American reading public appreciates great stories. They like heroes, and they like villains,” said Gail Ross, a top political literary agent. As for Obama, “at least for now, he's a hero. Bush books worked when he became a villain.”
Snidely Bush. George Whiplash? And, of course, Barack Do-Right.
If these are hard economic times, they are especially difficult in the literary world. [...] But publishers are gambling that the interest in all things Obama will boost sales now and have literary staying power, because many of the new titles will not hit bookstores for a year or more.
“Every time an editor picks a book, they are making a bet,” Ross said. In a nod to Obama’s campaign theme, she added: “Instead of hope we can believe in, it's hope we can bet on.”
It's nice to bet on a sure thing once in awhile.